DAZED100: the AIME vote





The interplay between dance and design is what makes Saul Nash’s eponymous brand so very magnetizing. It has only taken two years for the Royal College of Art graduate to build a cult following who respect his attention to detail, courage in design and thoughtful process. Having trained as a performance dance artist at CSM and choreographing numerous shows in his maturation as both an artist and designer, one only needs to consider his Fashion East AW20 catwalk to appreciate the seamless blend of Nash’s disciplines. Saul Nash as a brand focusses on sportswear with a contemporary twist, every stitch reflecting a great deal of consideration for movement and comfort, with an ability to amplify the identity of the wearer. Winning the Dazed 100 Ideas fund would see Nash create a three-day pop-up performance to further explore how dance and fashion can work in harmony, and I personally would love to be inspired further by this exploration of an untapped area in menswear.  

Social Media and Marketing Manager, Maxine Ntambwe

Photos: Stuart Wilson (left) Raphael Bliss (right)





In 2018, Netti Hurley directed the music video for Black Rose by Ghetts, featuring Kojey Radical. Hurley captures the honest message of Ghetts’ track through an evocative montage of intimate moments between a father and his daughter, all shot in elegant monochrome. The video is perhaps most memorable for its opening however, in which the young girl asks her father a painful question: “Daddy, how come there are no dolls that look like me in the shop?” It is a small moment, but one which attests to the commitment to truthfulness, which characterises Hurley’s mode of visual storytelling. Her desire to tell ‘real stories’ about ‘real people’, is one that we at AIME feel a great affinity for. Recognising that time under the COVID-19 restrictions can’t have been easy for freelancers like Hurley, who rely heavily on shoots, I would like to hope that my vote will go towards helping her create her next film. 

Creative Director, Madalena Hernandez 

Photos: Netti Hurley





All too often Muslim women have been pigeonholed into roles that simply aren’t representative of the majority. Muslim Sisterhood are an art collective who have set out to change the rhetoric to a more truthful one, one rejecting tokenism and celebrating a diversity needed within media and our everyday thought processes. Projects centre around creating positive and inspiring spaces for a community who are tired of inauthentic politics and stereotyping. I found their direction of a recent Daily Paper editorial particularly impactful at providing images and people that Muslim women can relate to, and a great way to showcase the boundless talent founders Zeinab, Sara and Lamisa possess. Promising to use the money from Dazed 100’s fund to create a new zine, is a perfect middle ground between being duly rewarded for their work, and allowing Muslim Sisterhood to continue providing art and resources to a deserving community, which is why I’ll be voting for them.  

Account Executive, Callum Weatherley

Photos: Sara Gulamali (left) Rodrigo Inada (right)





Described as the new J Hus, Pa Salieu is the UK rapper that exploded onto the UK rap scene with his catchy African melody in single Frontline. In Frontline we are introduced to Pa Salieu’s world, where he fronts “They don’t know about the block life”. Pa Salieu tells Dazed that he wants people to learn the importance of self-discipline and that “it’s possible to leave a certain past behind and follow something you’re passionate about” – a message we can’t advocate enough. Winning Dazed 100 would allow Pa Salieu to buy land in Gambia and build a school, “it’s my generation’s responsibility” he says. I hope my vote goes towards supporting this cause. 

PR & Communications, Imogen Chong

Photos: music week IG (left) Vinyliseprinting IG (right)

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AIME ® Get in touch at aimemag@outlook.com